Taming The Big Data Tidal Wave

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Bill Franks intimately understands and describes how to create an entire analytics ecosystem intended to deliver competitive advantage. His consulting work has spanned many industries for companies ranging from Fortune companies to small non-profits. Easy to read and with helpful wrap-up sections in each chapter, the book avoids technical jargon without being lightweight. The analysis that big data enables will lead to decisions that are more informed and, in some cases, different from what they are today. With big data, the hype is driven by genuine excitement and anticipation of the business and consumer benefits that analyzing it will yield over time.


In my entire career of researching and lecturing on analytics, I have never encountered a book that combines the knowledge of both information technology and business managers in such a succinct way.

Enter your email address below and we will send you your username. Looks like you are currently in Netherlands but have requested a page in the United States site. Are these things that can only happen in the distant future? This book takes a step back to show how all the pieces fit together, addressing varying facets from technology to analysis to organization. It starts with data and goes all the way into such topics as how to frame decisions, how to build an analytics center of excellence, and how to build an analytical culture.

What is real and what is hype? About this book You receive an e-mail.

It contains an offer for a complete personal computer system. Please check your email for instructions on resetting your password. While there has been a lot of hype over the past few years, the reality is that we are in a transformative era in terms of analytic capabilities and the leveraging of massive amounts of data.

Click the cover to the right. Please use this form to contact Bill by email. These innovations have the potential to radically change how organizations view their business. How can companies improve their business through analytics that probe this big data? Tools Get online access For authors.

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Taming the Big Data Tidal Wave

It will yield insights that many can only dream about today. Would you like to change to the United States site? However, the additional scale of big data necessitates utilizing the newest tools, technologies, methods, and processes.

It seems like the retailer read your mind since you were exploring computers on their web site just a few hours prior. Bill Franks continually focuses on the key success factor.

Taming The Big Data Tidal Wave By Bill Franks - Bill Franks

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Taming the Big Data Tidal Wave

In addition, Bill is a faculty member of the International Institute for Analytics and is an active speaker and blogger. Under such conditions, it is easy to miss the big picture. Well, you can now add this book to the discussion. It is time to evolve the world of advanced analytics to the next level.

Finally, once you get back home, you receive notice of a special armor upgrade available for purchase in your favorite online video game. All of these scenarios are possible today! In this great introductory book, Bill makes a powerful case for analytic innovation and for getting started now. As you drive to the store to buy the computer bundle, you get an offer for a discounted coffee from the coffee shop you are getting ready to drive past. Such attention can lead one to the suspicion that perhaps the analysis of big data is something that is more hype than substance.

What do you need to know and how do you prepare in order to start taming big data and generating exciting new analytics from it? By preparing and taking the initiative, organizations can ride the big data tidal wave to success rather than being pummeled underneath the crushing surf. Everywhere you turn people are discussing, writing about, and promoting big data and advanced analytics. If the tidal wave of big data is about to crash upon your business, then I would recommend this book. Big data is the next wave of new data sources that will drive the next wave of analytic innovation in business, government, cars 2 the video game and academia.

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